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Relationship between Master Data Management (MDM) and Application Data Management (ADM): A Language Analogy

Key Challenges

Failure to recognize potential pitfalls of a Master Data Management (MDM) program often leaves executives disappointed with failed expectations.

Key Outcomes

In order to gain full benefits of an MDM program, visionary organizations have realized that they must have one of the two following options:

  1. Master data governed in a pure play MDM tool, that is integrated in real time with the applications that consume master data. Or

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